The new service also offers machine learning-generated recommendations.
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Tag: launches
Report: Snapchat launches new Facebook-inspired ad technology platform
Snapchat has launched a bigger and better advertising platform that is aimed to grow their revenues.
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Snapchat launches new Facebook-inspired ad technology platform
Snapchat has launched a bigger and better advertising platform that aims to grow revenues.
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Please visit Marketing Land for the full article.
Inmoji launches first self-service platform for its interactive emoji-like icons and stickers
Company says the new portal will make it easier and quicker for brands to run campaigns with its unique, clickable icons and rich-media displays.
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Square launches “For Every Kind of Dream” brand campaign with powerful film about refugee entrepreneur
This is the first in a series of films featuring Square sellers rolling out in 2017.
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Startup Transform, Inc. launches its RevTech platform to tie revenue to specific spending
Seattle-based company says it offers a unique approach to modeling diverse data and generating recommendations for increasing sales.
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IAB Tech Lab launches new Tool Repository with a viewability SDK
The SDK, originally developed by Integral Ad Science, provides an open-source framework for monitoring in-app ads.
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Acxiom launches Audience Cloud for unified generation of audience segments and targeting
The marketing data provider says this self-service tool is the first to provide people-based targeting for all selected publishers at once.
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Instagram launches stickers for stories
Instagram has launched an update that allows users to add stickers to their stories.
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Amazon launches its Amazon Go grocery, where you just take things from the shelves and walk out
Its new physical store uses a mobile app, computer vision, and other technologies to track every product and then charge your Amazon account.
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Lotame launches what it calls ‘first TV data management platform’
Following up on its Smart TV Audiences last March, the company can now direct advertisers toward TV programs watched by segments of online users.
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Nielsen-backed OurCart startup launches Snapstar app to incentivize brand loyalty for grocery shoppers
Company says it’s the “first grocery brand loyalty app powered by receipt scanning tech.”
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Pinterest launches Showcase to give brands a way to shape their stories
Pinterest has launched a showcase feature to give brands the ability to present their best selves.
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AdQuick launches first platform for online-only booking of billboard ads
The new platform also offers the first analytics for out-of-home ads, and can directly transmit ad content to digital billboards.
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Zapier launches Digest, so its apps can send their messages where you want
With Digest, messaging and alerts from all those apps become just more outputs that Zapier manages.
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Now feel this: Immersion launches first Haptic Ad Service
The new offering provides self-service tools so advertisers can add engine rumble, footsteps, thunder shaking and more to mobile video ads.
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Not to be out-Einsteined, Adobe launches its Sensei layer of AI services throughout its clouds
The new framework distributes existing intelligent services across the company’s Marketing, Creative, and Document Clouds, and adds a variety of new ones.
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