We’ve all heard that prospects consume at least 13 pieces of content before making a decision. But does that have to be true anymore? This article discusses why that should change. Read the full article at MarketingProfs
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Tag: longer
6 products you thought were Mexican but are no longer so
These Mexican companies got so high that the eyes of the whole world turned to see them (and bought them).
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4 Ways to Get Visitors to Stay on Your Website Longer
Improve your conversions by keeping your audience engaged on the website.
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No longer brick-and-mortar vs. online retail: Customers view a ‘single lens’
Despite the ease of online shopping, consumers still crave the tactile experience of physical stores. Columnist Allan Haims explains how retailers can unify their channel strategies and take a best-of-both-worlds approach.
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Please visit Marketing Land for the full article.
Why email marketing has lasted five times longer than your first marriage
After four decades (and counting), email marketing is still going strong. Columnist Jason Warnock discusses how brands and marketers can make the relationship last even longer.
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Please visit Marketing Land for the full article.
Why longer Facebook Live streams mean more engagement
Less isn’t necessarily more when it comes to video. Contributor Carla Marshall explains why the longer you can stream a Facebook Live video, the better your chance of generating engagement.
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Please visit Marketing Land for the full article.