‘Barbie’ reportedly had a $150 million marketing budget, and it exceeded that figure in its opening weekend. Here’s how their marketing team pulled it off.
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Tag: machine
What Are The Benefits Of Machine Learning
Machine learning is a rapidly growing field in technology that is changing the way we do things. From analyzing data to creating algorithms, machine learning is revolutionizing the way we interact with the world around us. But what exactly is machine learning and what are the benefits of using it? In this blog post, we […]
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How to Turn Live Video Into a Content-Repurposing Machine: Ian Anderson Gray on Marketing Smarts
Are you ready to build a content hub? Just press the record button. George B. Thomas talks with Ian Anderson Gray about how live video can be the source of all your content marketing efforts. Read the full article at MarketingProfs
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How to Turn Live Video Into a Content-Repurposing Machine: Ian Anderson Gray on Marketing Smarts [Podcast]
Are you ready to build a content hub? Just press the record button. George B. Thomas talks with Ian Anderson Gray about how live video can be the source of all your content marketing efforts. Read the full article at MarketingProfs
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5 Steps for Creating a Lean, Mean Growth Machine
Implementing this streamlined marketing and branding model will help you generate profitable growth for your company or organization much faster, with less effort, and at a lower cost.
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3 Powerful Uses of Machine Learning in Marketing
Machine learning is proving to be powerful for brands and marketers alike. Here’s how.
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6 Ways Top Influencers Are Implementing AI and Machine Learning to Grow Their Followers
Social media stars use everything at their disposal to increase their reach.
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5 Ways Marketers Can Gain an Edge With Machine Learning
Interpret and act on large amounts of information in a scalable way.
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The Evolution of Power: Marketer vs. Machine
Algorithms anticipate our needs and desires so well that it is an open question if consumers are really making their own decisions or just feel as though they are.
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Netflix Has Adopted Machine Learning to Personalize Its Marketing Game at Scale
Here’s how you can humanize marketing strategies.
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Automatic Insights: How AI and Machine Learning Improve Customer Service
How Canada’s leading airline used these new digital tools to enhance its customer experience.
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5 Reasons Machine Learning Is the Future of Marketing
Today’s smarter business systems generally mean smarter, and more profitable, companies.
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How machine learning levels the SERP playing field
Contributor Kristopher Jones explains how SEOs should be changing their practices to keep up with trends in the way Google evaluates web pages.
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Please visit Marketing Land for the full article.
The modern marketer’s guide to machine learning algorithms
These days, every business is in the data business, and columnist Sean Zinsmeister explains that to make better decisions, leaders need to use machine learning and analytics to find actionable patterns in the data.
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Please visit Marketing Land for the full article.
Machine learning is marketing’s future
When you hear “artificial intelligence” or “machine learning,” what comes to mind? A complicated technology that demands deep domain experience or a degree to use? This was once the way technology worked; only a select few had access. But innovation has a funny way of changing things. What might…
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Please visit Marketing Land for the full article.
Marketing Day: Machine learning, Facebook ad news & a report on Snapchat usage
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Please visit Marketing Land for the full article.
Has machine learning created a new model for SEO ranking?
When Google introduced RankBrain into its ranking algorithm, many wondered how that might impact SEO. Columnist Larry Kim theorizes that it has placed greater importance on user signals.
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Please visit Marketing Land for the full article.