Marketing leaders share their perspectives on how to prepare your business in light of an uncertain economy.
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Tag: marketing
¿Por qué las franquicias necesitan comenzar a utilizar el video marketing?
He aquí por qué el video marketing hace todo el sentido para las marcas de franquicia.
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Why Franchise Brands Need to Start Utilizing Video Marketing
Here’s why video marketing makes sense for franchise brands.
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4 Lies About Marketing That Tech Startups Need to Stop Believing
Here are four of the biggest lies about what makes tech startups successful, along with some marketing management tips.
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What Not to Do When Marketing a Web3 Product
If you understand Web2 marketing, then you’re already halfway there. Here’s how to prepare your business for marketing in Web3.
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What’s the Deal With Disruptive Marketing and Should I Be a Disruptor?
Disruptive marketing challenges the status quo of marketing and goes against the grain of traditional marketing. Because of this, it’s the best way to capture the modern-day consumer’s attention.
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How Text Marketing Could Be Your Most Powerful Customer Engagement Tool
Chat apps and texts are climbing the ranks for the No. 1 spot in the future of marketing. Here’s what sets it apart from other marketing strategies and how you can use it for your business.
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Is Your Marketing Boring People to Death? Here Are 5 Ways to Change That
Are your marketing efforts not getting you the results you want? If so, it might be time to step back and reassess your actions.
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Forget Pride Month. Here’s When You Should Actually Be Marketing to LGBTQ Consumers.
Rising censorship efforts and pride month saturation are hurting the queer economy. How brands behave now can help win market share for years to come.
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How to Create a Content Marketing Strategy in 2022
Content marketing is still a hugely powerful form of digital marketing, but what exactly is a content marketing strategy and how do you create one?
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How Attribution Can Help Healthcare Organizations Take Their Marketing to New Levels
By properly tracking all patient touch points in the marketing journey, healthcare providers will have a more holistic view and be able to adapt their marketing plan to their customer’s needs.
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It’s Easy to Cut Your Marketing Budget in a Rocky Economy — But That’s a Bad Idea. Here’s How to Save Money on Your PR Strategy.
Slashing your marketing budget won’t help your business, it’ll slowly kill it. Here’s how to work with your marketing or PR agency to reduce costs while maintaining your competitive edge.
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What the Future May Hold for Account-Based Marketing
What should marketers expect after the novelty of ABM and ABX wears off and the industry evolves again?
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Stand Out From the Crowd This Labor Day With These 5 Unique Marketing Tips
Everyone’s fighting for the same customers’ attention. How do you make sure your business gets it?
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Ask Yourself These 3 Questions Before Picking Up Another Marketing Playbook
Marketing playbooks are killing your creativity. Here’s how to thrive without them.
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Blockchain Will Change Your Marketing Strategy. Here’s How.
Blockchain technology has the potential to trigger a new era of digital marketing accountability that will revolutionize the industry.
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Ask These 5 Questions Before You Blame Your Company’s Failures on the Marketing
Don’t be so quick to blame your marketing campaign. Ask yourself these five questions first.
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