A multi-faceted marketing plan can be the difference between stagnation and growth for your company.
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Tag: marketing
What is the True Cost of Running Account-Based Marketing?
Here’s how to think about, price out and allocate wisely when budgeting for account-based marketing campaigns designed to turn data into dollars.
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5 Steps to Make Winning Marketing Bets
The best laid marketing plans still involve a ton of risk. Here’s how to make sure that risk is worth it.
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3 Big Reasons Social Media Is Critical to Your Multi-Touch Marketing Strategy
As part of a multi-touch marketing strategy, social media brings your brand to life, enables you to engage directly with your target audience, and cost-effectively expands your reach.
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How to Adapt your Marketing to the Post-Covid Era
Covid changed the way many businesses reach customers. These tips will help your business succeed in a post covid era.
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Lessons in Personalization: What Netflix Can Teach Marketing & Sales Teams
Businesses looking for ways to meet buyers where they are can glean three core lessons from the king of personalization: Netflix.
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The Importance of An Effective Marketing Strategy in Reaching Your Business Goals
Establishing an online presence, engaging with consumers, and building trust with your audience will place your brand at the top of mind. A powerful marketing strategy results in these five benefits to drive ROI.
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How to Turn Live Video Into a Content-Repurposing Machine: Ian Anderson Gray on Marketing Smarts [Podcast]
Are you ready to build a content hub? Just press the record button. George B. Thomas talks with Ian Anderson Gray about how live video can be the source of all your content marketing efforts. Read the full article at MarketingProfs
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How to Turn Live Video Into a Content-Repurposing Machine: Ian Anderson Gray on Marketing Smarts
Are you ready to build a content hub? Just press the record button. George B. Thomas talks with Ian Anderson Gray about how live video can be the source of all your content marketing efforts. Read the full article at MarketingProfs
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Why Marketing Agencies Should Use Blockchain Technology
Blockchain has emerged as an industry disrupter in marketing, and here’s why you should be implementing it in your marketing suite.
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5 Steps to Creating Successful Marketing Campaigns
From startups to Fortune 100 brands, great marketing teams share common strategies to create compelling campaigns.
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Your Reputation Matters in Email Marketing. Here’s How to Protect It.
And a little side note; open rates matter.
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Learn How to Build an Effective, Modern Digital Marketing Strategy
Give your digital marketing a boost this year.
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Use Affiliate Marketing to Create a Loyal Audience
The travel and tourism industry requires marketing innovation more than ever before, and an affiliate-based approach continues to be a profitable investment, but how to pick the right ones?
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Use These 5 Simple Hacks to Become a LinkedIn Marketing Master
Want to grow your small business? LinkedIn may be the lead-generation tool your growth strategy is missing.
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The 4 Most Common Objections Marketing Leaders Face, and How to Beat Them
Getting pushback is part of life as a marketer. But if you’ve identified an idea that you truly believe will be impactful for your business, you shouldn’t go down without a fight.
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“Stop Z”, the Ukrainian marketing campaign to remove the letter Z from the world’s logos
Can you imagine what the Amazon logo would look like without a Z? A Ukrainian agency is asking big brands to stop using the font in their logos until the war is over.
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