MarketingProfs storytelling subject matter expert and commonsku Chief Content Officer Bobby Lehew shares insight into how storytelling can dramatically improve your B2B content marketing results. Read the full article at MarketingProfs
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Tag: marketing
More power for your Marketing mix: the matrix of 49 stories
Storytelling can reinforce each and every one of the famous “7Ps” in your “Marketing Mix.” You just have to combine those levers with the seven best business stories.
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Here’s How to Get Real Results From ECommerce Email Marketing
Tried and true methods for defeating the deleting.
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6 Instagram Marketing Strategies for Small Businesses
These six tips will help your small business grow in audience and sales on Instagram.
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How to Navigate the Fast-Changing Digital-Marketing Landscape
The rising popularity of social shopping and transformation of consumer behavior have made adaptable digital-marketing strategies more important than ever before.
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What is Authentic Marketing, and How Is It Different From Public Relations?
The two are often confused.
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5 Low-Budget Marketing Ideas for Bootstrapped Startups
Learn how to market your business without spending money.
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7 Steps to Launch an Expert Social-Media Marketing Campaign
Social media offers new brands an incredible opportunity to launch a new product to a highly targeted, engaged, wallet-out audience.
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The Good, the Bad, or the Ugly: Which Type of Digital Marketing Company is Pitching You?
How can you tell if you’re about to hire the best or worst digital firm?
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How to Use Marketing to Outsell Your Competition Every Time
This often overlooked strategy is key.
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What Is 360 Marketing and What Can It Do for You?
360 marketing is a unique marketing strategy that combines many marketing strategies to produce the best possible outcome for your business.
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Serious mistakes in Content Marketing that cost companies
Content marketing is a way of providing your potential customers with informative content to questions they seek, with the purpose of meeting a need.
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Why Brands Need Alternatives to Traditional Creative Marketing Agencies
The old structure has its place, but today’s marketers need new alternatives to succeed.
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Social Media Seems Like the ‘Holy Grail,’ But This Marketing Strategy Is Even More Important
The often overlooked tactic enhances reach, raises brand awareness and drives new customers and clients to your business.
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Why Every E-Commerce Brand Needs to Be All-In on Email Marketing
Email isn’t going anywhere, and it cannot be ignored.
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This Is Why Teenagers Are the Affiliate-Marketing Experts
Teens have some inherent advantages when it comes to affiliate marketing, but adult affiliate marketers can learn a lot from their success.
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How to Craft a Content-Marketing Strategy That Works
Search-engine optimization (SEO) must be part of your strategy, but not just any optimized content works. Here’s what you need to know.
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