Hiring a B2B marketing agency may be the most beneficial next step for your company (if the price and time is right.)
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Tag: marketing
A Podcast Within a Podcast Within a Podcast: Inception Marketing With Lindsay Tjepkema on Marketing Smarts [Podcast]
Lindsay Tjepkema, the CEO and a co-founder of Casted, talks about going behind the scenes of a podcast about podcasts, while on a podcast. It gets pretty meta! She also shares some brilliant marketing advice for anyone who has (or wants to start) a podcast. Read the full article at MarketingProfs
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B2B Content Marketing Report: Benchmarks, Budgets, Trends, and COVID-19 Response
The newly released 11th Annual B2B Content Marketing Benchmarks, Budgets, and Trends report features how content marketers in North America have been adapting to conditions brought about by the COVID-19 pandemic. Read the full article at MarketingProfs
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Turn Today’s Top Social Media Platforms into Business Marketing Channels
Leverage multiple digital advertising options for your brand.
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4 Key Marketing Points to Consider When Targeting Latino Millennials
How your brand can connect with the powerful Latino consumer market.
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What is B2B and B2C in marketing?
If you’ve heard about B2B e-commerce but still don’t really know what it is, here we give you the definition of this concept, also known as business to business, and we give you some examples.
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This Tool Makes Video Marketing Easy for Businesses
Improve your social media marketing on a budget.
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Marketing Amid a Pandemic: 3 Ways to Adapt to the Paradigm Shift
If you can develop a resilient brand as the world has turned upside down, you’ll be well-positioned to thrive when the crisis is finally in the rearview mirror.
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4 Reasons Why Focusing On Community Is Your Best Marketing Strategy
Binance co-founder and CMO Yi He breaks down the driving force behind building out a world-renowned digital-assets exchange.
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Account-Based Marketing Isn’t Going Away. Here’s Why.
An ever-changing world requires an agile marketing strategy-one that continues to prove successful, pandemic or not. Here’s why account-based marketing reigns supreme now and well into the future.
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Beyond Content Marketing: 10 Steps to Real ROI With Content Operations
Some people think content operations isn’t necessary–that everything will work fine without it. But it won’t. Without content operations, there is content chaos. And you’ll suffer huge opportunity costs. Here are 10 steps to avoid that chaos and those costs. Read the full article at MarketingProfs
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3 Reasons Marketing Is The New Sales
Marketing lets you build a relationship with consumers and earn their trust so they want to spend with you.
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How to Know if an Online Marketing Expert is Actually Credible
We’ve all heard of “SEO experts,” “thought leaders” or “best-selling authors” who claim to have the perfect strategies to boost your bottom line. Here’s how to tell if they’re legit.
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This Simple Editor Helps Make Video Marketing Easy
Create videos for any purpose without any prior expertise.
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What the Presidential Campaign Can Teach Us About Sales and Marketing
You can use these same tactics to earn more customers.
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3 Keys to a Highly-Effective Content Marketing Strategy
Zero in on these three areas of content marketing to boost engagement with customers and prospects.
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6 Skill Sets Every B2B Marketing Team Should Have On Its Roster
In order to execute an ABM campaign in 2020, you need a team filled with B2B experts-from forward-thinking copywriters to behind-the-scenes gurus.
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