marketing - Online Marketing

Manipulation in Marketing: How It’s Used, and How to Use It Ethically

Done right, manipulation in marketing is a good thing. But, like most good things, it can quickly turn sour in the wrong hands.

There’s no reason to be afraid of new technology, as long as you’re committed to great content and innovative storytelling.

One study has predicted that 82 percent of internet traffic will go to video content by 2021. Isn’t it time you jumped in?

You need to deal with people as they are.

Fiverr is rolling out a program called Learn.

Will robots truly take over the work of humans?

What if you could bypass Facebook and connect directly with customers?

Advertising or conversion optimization? Do the math before you answer.

Ready for some scary-good inspiration? Think about ‘Halloween-izing’ your products ahead of the holiday.

Is it about you or them?

Content marketing doesn’t have to be something that a startup’s lone advertising employee has to handle completely on his own.

Success often requires getting things done sooner but without cutting corners.

You can’t get potential token-buyers to trust you overnight. As the old saying goes, trust is earned.

When autumn starts, will you be ready for the holidays, having already created a gift guide, email and social media strategies and more?

Here are five quick or cheap tips you can use to gain an advantage.

Take it one step at a time. You get nowhere until you put yourself out there.