To implement successful advertising and social media campaigns in the franchise world, franchisors and franchisees must communicate, collaborate and cooperate.
Continue reading
Tag: marketing
Email Is Still Your Customers’ Preferred Communication Tool. Here’s How to Make Sure Your Email Marketing Gets Through.
$0 to $1,000 in a Day: The Marketing Method You Must Use to Grab People’s Attention
Not all marketing is created equally. In this video for our series $0 to $1,000, ecommerce pro Trevor Chapman shares the difference between query-based and disruptive marketing, along with what products to use to catch consumers’ eyes.
Continue reading
Influencer Marketing Isn’t Just for Fashion, Beauty and Food Anymore.
No wonder financial brands want in: Influencer marketing experienced a 198 percent increase last year alone.
Continue reading
Make Your Ads Works of Art but Your Marketing Plan Needs to be All Science
Ads are all about making a connection with another person. Use all that data at your fingertips to guide the process.
Continue reading
5 Best-Practices B2B Content Marketing Strategies to Implement Right Now
Failing to understand the difference between B2B and B2C content marketing is an important reason why many B2B content strategies fail.
Continue reading
Rudy Giuliani’s Master Course In How Not to do Marketing
The gaffe filled media whirlwind of the former New York mayor and federal prosecutor is a case study in how not to represent your client.
Continue reading
Account-Based Marketing and Inside Sales Are a Match Made in Heaven
Proliferating digital comms platforms have made ‘inside sales,’ or remote sales, the prime mover in B2B and tech sales. Whatever your company’s sector, it’s expected to eclipse traditional sales by 2020.
Continue reading
4 Marketing Strategies That Can Increase the Effectiveness of Your Email Opt-in Forms
Use these tips to get your email opt-in form in front of the right eyeballs and entice them to sign up.
Continue reading