Amazon is the first place the majority of consumers search for products, so having a robust Amazon Marketplace strategy is critical for generating new business.
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Tag: marketplace
The future of ecommerce: From marketplace seller to the exit of your company
Electronic commerce in Mexico reached 316,000 million pesos in 2020. Are you doing it right?
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Zoom Launches a Virtual Events Marketplace
It’s a way for paid Zoom users to virtually ‘create, host and monetize events.’
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How to Adapt Your Messaging to the Sudden Change in the Marketplace
Join Neil Gordon, a communication consultant, as he discusses best practices when changing up your brand’s messaging.
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Free Webinar | April 4/14: How to Adapt Your Messaging to the Sudden Change in the Marketplace
Join Neil Gordon, a communication consultant, as he discusses best practices when changing up your brand’s messaging.
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Marketing Day: Aetna’s CMO, Openprise’s Data Marketplace & LinkedIn analytics
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Please visit Marketing Land for the full article.
Facebook tests ads in Marketplace, its Craigslist-like shopping section
In a US-only test, Facebook will slot some brands’ dynamic product ads among people’s item listings in Marketplace.
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Please visit Marketing Land for the full article.
mParticle launches a second-party data marketplace
A kind of ‘universal API’ so brands can send their data to 150 tools, mParticle is now allowing brands to share their audience data.
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Please visit Marketing Land for the full article.
Facebook Marketplace update: 8% more spend is being pushed to Audience Network
Columnist Andrew Waber dives into data showing that Facebook is increasing the amount of advertiser spend going to off-Facebook sources and explains why Audience Network is worth testing for your next campaign.
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Please visit Marketing Land for the full article.
Amazon launches self-serve marketplace for subscription-based sellers
Wall Street Journal, Chicago Tribune, Dropbox among initial group of companies offering products and services via ‘Subscribe with Amazon’ platform.
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Please visit Marketing Land for the full article.
MediaBrix – now Receptiv – adds programmatic video marketplace and DMP
The New York City-based mobile marketer is now focused only on in-app video ads that are delivered “at the right moment.”
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Please visit Marketing Land for the full article.
Marketing Day: Facebook opens Marketplace, martech trends & social media myths
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Please visit Marketing Land for the full article.
Facebook’s Marketplace gets the mobile home tab that was supposed to go to Live
In April Facebook said it would replace the Messenger tab on its mobile app’s home screen with one for Live. On Monday it gave the slot to Marketplace.
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Please visit Marketing Land for the full article.
Facebook’s Craigslist-style Marketplace isn’t open to brands, Page owners
Page owners, including brands, will not be able to sell items in Facebook’s Marketplace, and there’s no way to pay for featured placement.
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Please visit Marketing Land for the full article.