There are a variety of tools at your disposal for engaging with influencers and creating campaigns.
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Tag: media
Social Media Marketing Is a lot Tougher With Trust in Social Media Plunging
Raise your hand if you have ever read a privacy policy.
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Getting Mentioned by a Media Site Isn’t Enough to Go Viral. You Need to Do This, Too.
Follow these steps to transform your public relations efforts into a viral sensation.
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5 Essential Media Buys for First-Time Marketers
To start finding new customers, quickly center your first media campaign on these must-haves.
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How to Tell Stories the Media Won’t Ignore
Good press is born of drama and conflict, struggle and victory. When you conceive your publicity pitch, make it epic.
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Why Relying Solely on Social Media Marketing Could Be a Disaster for Your Business
This old-school technique may not be sexy, but it offers big returns.
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10 Credible Ways to Show the Media You’re an Expert Worth Interviewing
You don’t have to know more than anybody else in the world, just more than the reporter and the audience.
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The 2 Keys to a Media and Marketing Strategy
Greg Rollett breaks down the two most important words in any marketing campaign.
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Death by 280 Characters: How to Avoid Viral Social Media Blunders
It takes minimal time for an ill-conceived post to go viral, so don’t leave your company’s social media strategy to chance. Follow these tips to implement better processes, conduct smarter training and hire the right people.
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New Media Equals New PR Opportunities for Business Owners
Internet media outlets, from blogs to podcasts, provide access to the very customers you seek.
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4 Innovative Ways to Get Media Coverage
Journalists are people, too. Addressing their challenges helps eliminate obstacles to your company’s getting PR.
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How This Mom Hits 7 Figures a Month Using Social Media
Kelsey Humphreys chats with Lindsay Moreno about her advice advice for other franchisees or MLM business owners.
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A Simple 3-Step Approach to Successful Social Media Advertising
There’s so much to learn with social media advertising that it’s difficult to know exactly where to start.
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Is it Time to Cut Back? A Minimalist Approach to Social Media Marketing.
Excessive focus on social media detracts from more urgent revenue-generating activities.
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Updated for 2017! Enterprise Paid Media Campaign Management Platforms
The paid media marketing landscape has become increasingly complex, as the speed of search engine algorithms and development changes accelerates and marketers demand more integrated channel capabilities. Automating paid media campaign management through an enterprise platform can improve efficiency…
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Please visit Marketing Land for the full article.
Marketing Day: Social media ad fatigue, programmatic TV & holiday email subject lines
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Rise of the strategic marketing operations leader: Part 1 Sep 22, 2017 by Debbie Qaqish Contributor Debbie Qaqish believes marketing operations…
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Please visit Marketing Land for the full article.
Fake news! How to recognize bad advice in link building and SEO
Overloaded with content? Julie Joyce explains why it’s essential for SEOs and link builders to learn how to wade through a sea of potential misinformation.
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Please visit Marketing Land for the full article.