Saint John is a great example for entrepreneurs and business leaders.
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Tag: officer
Maritz’s first Chief Behavioral Officer is building on ‘nudges’
Although still relatively rare among enterprises, behavioral science has gained a foothold because it helps decode why people make choices.
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Tumi’s chief digital officer shares how his org is built to go ‘beyond incrementality’
Contributors Erica Seidel and Nadine Dietz interview Charlie Cole, Chief Digital Officer of Tumi, to uncover the inner workings of his high-growth digital team that works in unison with marketing.
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Please visit Marketing Land for the full article.