Business owners often rely on gut feelings and opinions rather than data and metrics when it comes to marketing decisions.
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Tag: owners
70% of Small Business Owners Say Online Marketplaces Help Them Boost Sales — and Now It Can Be True For You.
To combat the expensive and burdensome overhead of physical retail stores, small businesses should fully embrace online marketplaces. Here are five compelling reasons why.
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The Major Benefits of Social Media for Small Business Owners
Crystal Media owner Crystal Vilkaitis breaks down the benefits of social media for small business owners, including how to boost sales, exposure, and brand recognition.
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The Lesser Known Advantages of Outsourcing for Small Business Owners
Small business owners are increasingly turning to outsourcing as a cost-effective and time-saving alternative to in-house hiring. However, what many people don’t know is that there are several other advantages that outsourcing can bring to a business. Outsourcing gives small business owners a solution they may not have known about before. It gives them access […]
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Why Small Business Owners Should Start Their Own Blog
Marketing on a budget remains a challenge for many small businesses. This article explains the benefits of blogging and how to create a successful business blog.
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5 Ways Small Business Owners Can Embrace Rapid Digital Change to Get Closer to Their Customers
The business that gets closest to the customer wins. Here are five steps for SMBs to stay ahead of the curve.
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5 Marketing Strategies Business Owners Should Start in 2022
The new year is a time to set goals and start delivering on your plan.
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5 Marketing Trends E-Commerce Business Owners Shouldn’t Miss
Take your e-commerce business to the next level by ramping up your marketing efforts. It’s not enough to have a great product and positive reviews. To expand your customer base and get in front of the right consumers, you need to be proactive and promote your business across many channels. Meet your customers and prospective customers where they are: online.
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4 Reasons Why Business Owners Need a Podcast
You need to reach your target audience and build influence, but how will you stand out?
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Why Automated Email Marketing Is an Essential Tool for Small-Business Owners
Email marketing is the best way to reach customers and get sales. Here’s why.
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What Local Business Owners Are Doing to Recover From the Covid-19 Tsunami
Ideas and tactics from business owners who are fighting to rebuild in the midst of the pandemic.
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3 Marketing Lies Small-Business Owners Tell Themselves
Too many startup leaders deny the difference quality marketing makes and what they can afford.
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The EU’s GDPR: 6 Things Online Business Owners and Marketers Can Do to Prepare
Did you know, for example, that cold-emailing, under GDPR, is effectively dead?
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Why Ecommerce Owners Must Create Google Shopping Campaigns
Follow these steps to earn a better ROI and a higher CTR for your ad campaigns.
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5 Ways Small Business Owners Can Benefit from Artificial Intelligence Today
Artificial intelligence can be used to greatly improve your business. Here are the tips on how to start.
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Small-Business Owners Will Trust These Brands Most to Get Business Done During the Holiday Season
The brands that do right by their customers are the ones small-business owners trust most.
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Survey: Amazon Echo, Google Home owners are ‘very interested’ in Apple HomePod
Overall, 33 percent interested in HomePod, but price identified as the most important feature among most likely buyers.
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