A landing page does one thing for your business: it gets visitors to convert into leads. It takes careful planning and strategy. Read about the seven best practices for creating high-performing landing pages for your business.
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Tag: pages
Why Niche Targeted Landing Pages Are So Valuable
What makes these specific, targeted landing pages so effective? And what are the best ways to use them in your business?
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Find the Best Long-Tail Keywords for Your Web Pages
LongTailPro helps you give your SEO a boost.
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How Do Location Landing Pages Work in SEO?
So how do location-based landing pages work in the context of search engine optimization (SEO)? And why might they help you boost business?
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To Sell Candles Online, This Founder Made Her Social Media Pages a Sensory Theme Park
Abigail Stone Park founded Otherland by giving founders and consumers a “scent” experience through the screen.
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Five Ways to Improve Content Quality Signals on Landing Pages
Quality is a nebulous concept that can be difficult to define. Not for Google: high-quality content for better search rank depends on specific factors that can be optimized. Here’s how to do so for five of them. Read the full article at MarketingProfs
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Does Including Video on Site Landing Pages Boost Conversions?
Including video on website landing pages tends not to boost conversions in general, and sometimes slightly harms performance, according to recent research from Unbounce. Read the full article at MarketingProfs
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Why All Small Businesses Should Manage Their Yelp Pages
It’s an easy way to engage with customers and build your customer loyalty.
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Your Guide to Incredible Landing Pages: 5 Must-Have Elements, 10 Great Examples, 5 Best-Practices
We spend countless hours planning, building, and testing landing pages. Yet, they don’t always perform as we expect them to. This article will provide inspiring examples and practical advice you need to make sure your next landing page is incredible. Read the full article at MarketingProfs
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Here Is a Simple, Affordable Way to Build Marketing Landing Pages in Minutes
Start generating leads and getting customers. All it takes is a $50 investment.
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How to Create High-Converting Descriptions for Your Product Pages
You’ve invested time and money to implement creative and cost-effective ways to bring relevant traffic to your site. You’ve even collected reviews from customers. So what’s still missing? Thoughtful product descriptions that convert. Read the full article at MarketingProfs
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No, Video Isn’t Dead — It Still Boosts Sales Conversions When You Put It on the Right Pages of Your Site
Every business site has at least one page that could probably be beefed up with a video. Here are the big 5.
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Facebook to Reduce News Feed Noise and Business Pages Could See Big Hit
This change will likely cause people to spend less time on Facebook, but make the time they do spend there ‘more valuable,’ according to CEO Mark Zuckerberg.
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5 easy-to-miss SEO mistakes blogs make
Is your content great, but not ranking? Columnist Kristopher Jones shares some of the more common SEO errors bloggers and content marketers make.
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Please visit Marketing Land for the full article.
Don’t follow the leader: Avoid these 5 common e-commerce SEO mistakes
We often look to industry leaders for inspiration, but columnist Brian Weiss notes that big e-commerce players are often making critical SEO mistakes that should not be emulated.
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Google rolling out support for AMP landing page in AdWords search campaigns globally
All advertisers will be able to point mobile search text ads to Accelerated Mobile Pages.
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Please visit Marketing Land for the full article.
Take our AMP (Accelerated Mobile Pages) survey
Take our survey and tell us about how you and your clients are thinking about AMP for campaigns.
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Please visit Marketing Land for the full article.