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Tag: podcast
Five Don’ts for Using Your Podcast in Amplified Marketing
Marketing amplification depends on expanding reach through conversations, which is why podcasts are an ideal tool. But there is no perfect formula to ensure that your brand podcast will be a success. There are do’s and don’ts, however. Here are five of the don’ts. Read the full article at MarketingProfs
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3 Revenue-Increasing Reasons Why You Should Use a Podcast in Your Content Marketing Strategy
There’s a lot of noise in the marketplace, so standing out will position you for success.
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6 Reasons Why Podcast Guesting Is An Untapped Marketing Tool
Using podcast guesting as a marketing strategy can increase your bottom line in as little as one hour per month.
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Discover a New Way to Connect With Your Audience and Launch Your Own Podcast
Learn what you need to do to start and scale a podcast.
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How to Start a Podcast (and Keep It Going)
Two successful podcasters share their formula for dishing out consistently viral content.
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Are Host-Read Podcast Ads More Effective?
Host-read podcast ads tend to be more effective in driving recall and other lift metrics, according to recent research from Nielsen. Read the full article at MarketingProfs
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A Podcast Within a Podcast Within a Podcast: Inception Marketing With Lindsay Tjepkema on Marketing Smarts [Podcast]
Lindsay Tjepkema, the CEO and a co-founder of Casted, talks about going behind the scenes of a podcast about podcasts, while on a podcast. It gets pretty meta! She also shares some brilliant marketing advice for anyone who has (or wants to start) a podcast. Read the full article at MarketingProfs
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3 Tips For Giving a Successful Podcast Interview
Once you’ve scored that interview you’ve been pitching, there’s a few steps you should take to nail it.
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Podcast Advertising: Is Programmatic the Next Big Thing?
Ads can be tailored to target specific listeners and audiences.
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A B2B Case Study in Influencer Marketing: Adobe’s Rani Mani on Marketing Smarts [Podcast]
Rani Mani, head of social influencer enablement at software giant Adobe, shares the mindset, approaches, and tactics that make the Adobe Insiders program successful. Read the full article at MarketingProfs
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Automation in Moderation: Amanda Holmes on Marketing Smarts [Podcast]
Amanda Holmes, CEO of Chet Holmes International, explains how to use your automation efforts in combination with human interactions to achieve the best possible results. Read the full article at MarketingProfs
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How to Start a Podcast With Almost No Money
From finding inexpensive equipment to booking great guests, Ralph Sutton, co-host of The SDR Show, breaks down everything you need to know about starting your own podcast.
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3 Benefits of Launching a Podcast for Your Business
The medium has been called the ‘next marketing frontier.’
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Want 7-Figure Podcast Downloads? Try These 5 Strategies.
To take advantage of podcasts, you need to build your reach and find ways to get more people to listen.
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(Podcast) He Started His Business at 19. Now, He’s Worth $600 Million With a Global Seaweed Snack Empire.
Itthipat ‘Tob’ Peeradechapan, the founder of Taokaenoi, recently launched a new brand aimed at American market.
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This Entrepreneur Learned That When You Try Making ‘Something For Everyone,’ You Attract Nobody
You want customers to love your product, of course. But what happens when they don’t? The simple answer: You have to make a change — and it won’t be easy.
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