Video is becoming the go-to content medium for brands because it can convey empathy and emotion. Here’s how to use video marketing to enhance customer experience. Read the full article at MarketingProfs
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Will autonomous vehicles provide the next screens for publishers and advertisers?
New Forrester report suggests self-driving vehicles could become a new universe of moving living rooms.
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SugarCRM launches first product to help provide a ‘full view of customer’
Called Hint, it automatically finds additional data for CRM contacts and is the initial offering in a new Relationship Intelligence line.
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Please visit Marketing Land for the full article.
Why contextual campaigns provide value across the enterprise
Columnist Rebecca Lieb explains how deeper targeting and individualized messaging can benefit marketers, organizations and consumers.
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Please visit Marketing Land for the full article.