‘Barbie’ reportedly had a $150 million marketing budget, and it exceeded that figure in its opening weekend. Here’s how their marketing team pulled it off.
Continue reading
Tag: publicity
How to Turn a Crisis into an Opportunity by Managing Negative Publicity
Managing a public relations crisis isn’t easy. But a good response plan can make the process a whole lot easier, both on your image and your bottom line.
Continue reading
How Good Customer Service can Increase Positive Publicity about your Business
Public perception of your business is key to its reputation. A positive image helps you to attract and retain customers, thereby boosting your sales. There are lots of ways to generate positive publicity, such as through advertising, but one of the most effective methods is practising good customer service. This allows customers to form a […]
The post How Good Customer Service can Increase Positive Publicity about your Business appeared first on DigitalAdBlog.
5 Ways You Can Get Publicity in 5 Minutes
Here’s how you can leverage the latest PR trends to help you sell.
Continue reading
Publicity Is Not Free Advertising. Don’t Destroy Your Efforts to Get Press By Slipping Into Sales Mode.
Small businesses undermine their potential by failing to translate press into tangible success.
Continue reading
4 Ways Entrepreneurs Can Leverage Media and Publicity to Magnify Their Company or Brand
Understanding how advertising in both traditional outlets, as well as digital, is crucial towards the growth of one’s company or brand.
Continue reading
Out-of-the-Box Publicity Strategies That Generate Buzzworthy News
These unique and creative ways get the right kind of media exposure.
Continue reading
The Secret to Winning Awards for Publicity and Credibility
These four easy pathways to recognition can give your company a boost and set it apart from the competition.
Continue reading
3 Ways to Get Free Publicity and Media Mentions for Your Business
Getting media mentions builds credibility, increases your favorable exposure online and adds extra luster to your brand.
Continue reading
4 Easy Ways to Get Publicity for Your Business
Leverage these simple PR tactics to generate awareness and buzz.
Continue reading
Elon Musk Found Out That $90 Million Isn’t Too Much to Pay for Priceless Publicity
The SpaceX launch of the Tesla payload was a success, but the car company still has struggles to work through.
Continue reading