As consumers are inundated by marketing, they are resisting anything that looks or feels inauthentic. And they’re posting about product and brand experiences on social media. The availability of that authentic content, including pics, means it’s time to ditch stock photos. Read the full article at MarketingProfs
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Tag: reasons
3 Reasons to Pay Attention to Niche Social Networks
Apps like Capture and Wisdo present a massive marketing opportunity.
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7 Reasons People Hate Your Ads — and What to Do About It
Accepting these hard truths will help you create better, more effective ad campaigns.
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4 Reasons Amazon Ads Are Better For E-Commerce Than Facebook
Put your money where your online retailer is.
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6 Data-Backed Reasons a CEO Should Take the Time to Build a Strong Personal Brand
“The brand called you” is definitely a thing. What are you, as a business leader, doing to build your “you” brand?
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5 Reasons Why You Need Video in Your Marketing Strategy (With the Stats to Prove It)
On average, businesses publish 18 videos each month. Is yours one of them? If not, you could get left behind by your competitors.
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3 Reasons — and a Whole Lot of Data Points — on Why You Should Create Even More Written Content for 2019
Written content isn’t going anywhere anytime soon, multiple studies show. Marketing leaders would be smart to recognize that fact.
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Three Reasons Most Content Marketing Fails, and What to Do About Them
Instead of flooding the Internet with content that’s merely meh, avoid these three content marketing mistakes to ensure that you are strategically producing content that breaks through and wows your audience. Read the full article at MarketingProfs
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Five Reasons Your Marketing Messages Aren’t Hitting the Spot, and How to Make Sure They Do
A lot of marketing directors are constantly tweaking their messaging–because it just isn’t doing what they want it to do. And it’s not easy to fix… with so many moving parts. But here are five of the most common issues that show up in marketing messaging of all kinds. Let’s … Read the full article at MarketingProfs
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5 Reasons Why You Should Still Be Advertising on Facebook
Chances are, your target audience is there.
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3 Reasons You’re Not Seeing Tangible ROI With Your Social Media Efforts
Not telling your brand story, posting inconsistently and missing out on paid advertising opportunities could sink your brand.
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5 Reasons Why Businesses Should Invest in Google AdWords
Bid strategically on keywords that can convert for your business.
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5 Psychological Reasons ‘Social Proof’ Beats Everything Else in Marketing
You’ve heard of ‘social proof’ before, right? If not, read up — your brand’s target audience craves it.
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3 Reasons Why Your Website Is Probably the Dumbest ‘Salesperson’ on Your Team
Sending the same message to different people doesn’t work.
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How to Avoid Each of the 6 Most Common Reasons Digital Lead Generation Systems Fail
Many entrepreneurs abandon their sales funnel before giving it sufficient resources and time to succeed.
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3 Psychological Reasons Why Buyers Crave Reviews
Consumers use reviews as a source of information and to increase their sense of social belonging.
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5 Reasons Why Your Business Is Losing Customers
Ever think about why people keep buying iPhones, even though they’re so darned pricey?
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