referrer - Online Marketing

June 8, 2017 Uncategorized

What you need to know about Referrer Policy

Seeing some confusing referrer data in your analytics program? It might be the result of an issue with ‘noreferrer.’ Columnist Patrick Stox explains Referrer Policy, which lets webmasters define the value of the referrer header in outbound links.

Please visit Marketing Land for the full article.

December 7, 2016 Uncategorized

New wave of referrer spam wrecking Google Analytics data

If you’re seeing a lot of referral traffic in your Google Analytics data, you’re not alone. Contributor Jonathan Hochman explains how referral spam happens, lays out methods to combat it and suggests potential solutions for Google’s consideration.

Please visit Marketing Land for the full article.