report: - Online Marketing

June 5, 2017 Uncategorized

Report: 67% of US marketers have paid to promote video on Facebook in past year

A new Animoto survey shows marketers are focused most on Facebook but plan to boost social video investments on YouTube, Twitter and Instagram, too.

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May 31, 2017 Uncategorized

Report: Google’s Chrome ad blocker coming to both PC and mobile ‘within 6 months’

Ads on sites that don’t follow Coalition for Better Ads guidelines will be blocked.

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May 31, 2017 Uncategorized

Report: Apple’s Siri-powered virtual assistant could be announced next week

The smart speaker will need to be more than just a “me-too” device to succeed.

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May 2, 2017 Uncategorized

Facebook’s Q1 2017 earnings report in 6 charts

The numbers that matter from Facebook’s latest quarterly earnings report and what they say about the social network’s ad business.

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April 30, 2017 Uncategorized

Paid search trends from Merkle’s Q1 report

Shopping ads are becoming more important for retailers, the new text ad format isn’t driving CTR increases, and more findings.

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April 27, 2017 Uncategorized

Report: Google Assistant beats rivals for questions answered and accuracy

Cortana was second for questions answered, Alexa second-best for accuracy.

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April 19, 2017 Uncategorized

Is Ripoff Report subverting Google take-downs?

Previously de-indexed Ripoff Report pages are reappearing and ranking prominently again in Google. Columnist Chris Silver Smith takes a close look at how the site is eluding Google’s page removal processes and how defamation victims — and Google — can fight back.

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April 19, 2017 Uncategorized

Report: Digital ad growth slows to single digits for first time

Search saw minor gains, while social and video sites continued to drive growth.

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April 19, 2017 Uncategorized

Report: Google Chrome may include ad blocker in both desktop and mobile versions

The browser is on more than 50 percent of devices globally.

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April 18, 2017 Uncategorized

In final earnings report, Yahoo beats Wall Street with $1.3B in revenue

More than 20 years of being a public company will come to an end this quarter.

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April 6, 2017 Uncategorized

Facebook adds new Estimated Daily Results report, upgrades Delivery Insights

New enhancements make it easier to estimate Facebook Ad results and find more data on how you are reaching specific audiences.

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March 19, 2017 Uncategorized

Marketing Day: AMP advice for publishers, bad bots report & eBay’s Guaranteed Delivery

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

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March 19, 2017 Uncategorized

Report: Bad bots are swarming virtually every website and login page

The good news: They’re not evolving very fast, and new user IDs like biometrics may eventually challenge their growth.

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March 13, 2017 Uncategorized

Report: Facebook’s display ad domination to grow as US digital ad spend hits $83B in 2017

Google to see total ad revenues jump nearly 15% in the US. Snapchat and Amazon to gain US mobile ad share.

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March 2, 2017 Uncategorized

How to create a competitive content insights report step-by-step

Tackling an in-depth competitor content insights report can be a daunting task, but columnist Rachel Lindteigen breaks the process down into steps to make the process easier.

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