reports - Online Marketing

June 11, 2019 News

The 4 Most Helpful Reports You Can Run Using Amazon Ad Data

Amazon collects data on almost everything happening on their site. Discover the data that will help you improve your ad results.

August 20, 2017 Uncategorized

Marketing Day: Data reports, ad copy & the martech landscape with Scott Brinker

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Bridging data and action: How to create killer reports Aug 21, 2017 by Amy Bishop Are your reports not having the impact you would have hoped? Check…

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August 20, 2017 Uncategorized

Bridging data and action: How to create killer reports

Are your reports not having the impact you would have hoped? Check out columnist Amy Bishop’s tips and tools below to create powerful, useful reports that drive results.

Please visit Marketing Land for the full article.

April 27, 2017 Uncategorized

Microsoft reports $23.5 billion in revenue but misses Wall Street expectations

Sales of Surface tablets and laptops were off 26 percent.

Please visit Marketing Land for the full article.

April 26, 2017 Uncategorized

Alphabet reports $24.75 billion in Q1 revenues, beating expectations

Ad revenues rose 19 percent year over year.

Please visit Marketing Land for the full article.

April 9, 2017 Uncategorized

Two new reports: Many consumers afraid of, and confused by, artificial intelligence

Separate studies by Pegasystems and InsideSales depict ‘fear and confusion,’ but offer some strategies for AI-using businesses.

Please visit Marketing Land for the full article.

February 28, 2017 Uncategorized

Reports: It’s cheaper to drive app-installs but harder to retain “high value” consumers

iPhone users spent average of $40 on paid apps and in-app purchases in 2016.

Please visit Marketing Land for the full article.

February 20, 2017 Uncategorized

Walmart reports 29% growth in US e-commerce

In Q4 earnings, company also promises continued effort “to become more of a digital enterprise.”

Please visit Marketing Land for the full article.

February 17, 2017 Uncategorized

Reports: digital, especially mobile, driving trillions in offline retail spending

Mobile influenced in-store buying alone already over $1 trillion.

Please visit Marketing Land for the full article.

February 1, 2017 Uncategorized

Google Data Studio removes 5 free reports limitation

Create and share as many free reports as you’d like.

Please visit Marketing Land for the full article.

January 30, 2017 Uncategorized

Apple Reports Best Quarter Ever: $78.4 Billion Revenue, 78 Million iPhones Sold

The huge quarter follows three consecutive quarters of year-over-year sales declines.

Please visit Marketing Land for the full article.

January 30, 2017 Uncategorized

Apple reports best quarter ever: $78.4B revenue, 78M iPhones sold

The huge quarter follows three consecutive quarters of year-over-year sales declines.

Please visit Marketing Land for the full article.

December 19, 2016 Uncategorized

White Ops reports biggest ad fraud botnet found yet: “Methbot” targeting high CPM video inventory

The botnet has been siphoning an estimated $3 to $5 million in ad revenue per day, making it the largest ad fraud scam uncovered to date.

Please visit Marketing Land for the full article.

December 13, 2016 Uncategorized

Two new reports: The good news is marketers will spend more on martech

The bad news: They’re overwhelmed by data, have too many dashboards, and don’t know how to use the tools.

Please visit Marketing Land for the full article.

November 1, 2016 Uncategorized

7 Google Analytics reports that demystify your B2B audience

Looking to gain a deeper understanding of your website visitors? Contributor Stela Yordanova lays out her favorite Google Analytics reports to help B2B marketers analyze and know their audience.

Please visit Marketing Land for the full article.