A website’s performance depends on a group of passionate, cross-functional champions who can get the right things done fast. Here are three ways I’ve helped dozens of teams balance competing priorities and get the most out of their most important digital asset.
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Tag: return
How to Increase Your Marketing Return On Investment Through Customization and Multiple Personas
Gone are the days of “one-size fits all” marketing. In order to maximize your revenues and the return on your marketing investment, you need to build customer personas, segment your lists and customize your creatives.
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4 Google Display Network Strategies That Can Increase Your Return on Investment
Follow these tips to reach more than 90 percent of internet users through a single ad network.
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Marketing Day: E-commerce silos, Amazon’s new return policy & YouTube’s top 10 ads
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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95% of online shoppers say a positive return experience drives loyalty [Report]
Narvar found almost all consumers surveyed would buy again from a retailer if they were satisfied with the return process.
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Please visit Marketing Land for the full article.
4 ways to grow your return on personalization
Columnist Jim Dicso shares how brands can maximize their personalization efforts and build stronger, lasting customer relationships.
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Please visit Marketing Land for the full article.
Return Path buys email deliverability specialist Email Copilot
The acquisition will be integrated into the email service provider’s platform to boost its deliverability capabilities.
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Please visit Marketing Land for the full article.