Why you should consider Hispanic customers as a vital part of your future sales strategy.
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Tag: revenue
ironSource’s new Ad LTV Prediction tool shows app ad revenue trends across ad networks
The Tel Aviv-based supply-side/ad mediation platform says it can now show in-app ad impression trends from 20+ ad networks at once.
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How content drives revenue (and how to prove it)
Not everyone understands what content can do for your bottom line. Columnist Rachel Lindteigen breaks it down so that your clients or team members will recognize the results of your efforts.
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Baby Come Back! How to Grow Customer Revenue with People-Based Search Marketing
It’s time to think beyond the keyword, and tailor your PPC campaigns based on who is actually viewing or clicking your ad. With a people-based approach to your search marketing, you can improve the cross-channel customer experience, optimize PPC campaign performance, and ultimately re-acquire…
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Apple’s $52.9B in revenue slightly misses estimates, but earnings beat expectations
Apple sells 50.8 million iPhones vs. roughly 53 million expected by Wall Street.
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Apple’s $52.9B in revenue misses estimates, iPhone sales below expectations
Apple sells 50.8 million iPhones vs. roughly 53 million expected by Wall Street.
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Microsoft reports $23.5 billion in revenue but misses Wall Street expectations
Sales of Surface tablets and laptops were off 26 percent.
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Twitter’s total revenue shrinks for the first time as ad revenue decline steepens
Revenue, audience size, ad engagements versus prices: the numbers to know from Twitter’s latest earnings report.
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Bizible launches ‘first B2B revenue planning tool based on attribution’
The Revenue Planner is the firm’s first product beyond attribution tools.
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E-commerce companies can improve revenue by following these 5 tips
Looking to take your e-commerce business to the next level? Columnist Trond Lyngbø has some SEO and content marketing advice for web shops.
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Publishers Clearing House attributes 26 percent revenue lift to header bidding
One of the largest users of people-based marketing, PCH first launched header bidding with the OpenX ad exchange this past summer.
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Twitter’s ad revenue declined in Q4 2016
Revenue, audience size, ad engagements versus prices: the numbers to know from Twitter’s latest earnings report.
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Apple reports best quarter ever: $78.4B revenue, 78M iPhones sold
The huge quarter follows three consecutive quarters of year-over-year sales declines.
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Microsoft Earnings Report for Q2 2017: Revenue reaches $26B fueled by cloud services
Microsoft CFO Amy Hood says the company sees strong demand around its cloud-based services, helping drive its long-term growth strategy.
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GOOG: $26 billion in Q4 revenue beats expectations but earnings down
Total company revenues for 2016 were $90.3 billion vs. $75 billion in 2015.
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Google: $26 billion in Q4 revenue beats expectations but earnings down
Total company revenues for 2016 were $90.3 billion vs. $75 billion in 2015.
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Startup Transform, Inc. launches its RevTech platform to tie revenue to specific spending
Seattle-based company says it offers a unique approach to modeling diverse data and generating recommendations for increasing sales.
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