The image-searching Lens software, introduced last month, is now embedded in the newest Samsung smartphone.
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Tag: search
Search & social integration: Takeaways from SMX West
Search and social don’t have to live in separate silos. Contributor Caitlin Jeansonne recaps SMX West sessions that looked at how SEO and social media teams can complement each other to provide stronger results.
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Snapchat makes it possible to search for Stories by keywords
The change should make it easier for people to discover more content on Snapchat, leading perhaps to more time spent in the app.
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Marketing Day: Local search ranking factors, adaptive marketing & consumer privacy laws
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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SMX West session: The definitive guide to local search ranking factors
What will help your local business stand out in Google search results? Contributor Greg Gifford recaps an SMX West presentation that took a comprehensive look at local search ranking factors.
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How AI will shape the future of search
Artificial intelligence is changing the way users access information online. Columnist Justin Freid discusses where the trends are heading and what this might mean for search marketers.
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Google site search is on the way out. Now what?
With Google sunsetting its site search product, many companies are wondering where to turn for this functionality; columnist Paul Shapiro provides some alternatives.
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Your guide to using Google Assistant and the Google search app on Android & iPhone
Google Assistant is coming widely to Android phones. Here’s how to use it and other ways to Google on your smartphone — even for iPhone users.
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Manufacturing FAQs: The workhorse of content and search marketing
Columnist Dianna Huff explains the benefits of FAQ pages, from improved search rankings to paid search landing pages.
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Study: Ads in editorial stream beat search, social for visibility and recall
Ads in editorial were fully visible for 44 seconds vs. 6 seconds in search and 3 seconds in social.
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Optimizing for Mobile Search: A checklist to improve local SEO
Mobile devices now account for nearly 60 percent of all searches. Are your local sites and landing pages in the best position to show up in the SERPs and engage mobile consumers? Join us for an in-depth look at how to optimize your location-based marketing strategy for the mobile consumer. We’ll…
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How marketers should be thinking about voice search
In the age of voice search and assistants, columnist Andrew Ruegger discusses how marketers should be adjusting their strategies to stay competitive.
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There’s still time to feed your search marketing obsession @ SMX West
We’re just 2 weeks away from Search Engine Land’s SMX West, the premier marketing conference for search obsessed professionals! What’s in it for you! Join us March 21-23 for more than 100 dynamic and authoritative speakers, keynotes, exceptional networking (including our featured Google Dance!) and…
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Why search will save TV
As cord-cutting and changing viewing habits disrupt traditional TV, columnist Benjamin Spiegel explains why better content discovery is essential for the future of the medium.
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The value of search across the modern consumer decision journey
Columnist Christi Olson of Bing shares research on how search fits into the overall buyer’s journey, reaching consumers at all stages in the funnel.
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Google image search lead Randy Keller jumps to Pinterest
Image search and discovery are at the center of the user experience.
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Local SEO in 2017: 5 simple ways to dominate local search
New to local search? Wondering where to start? Columnist Sherry Bonelli offers five tactics to help you kick off your local SEO campaign.
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