Resetting your strategic vision, tackling talent shortages and embracing environmental objectives like net-zero are just a few of the challenges facing agencies at the end of this year.
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Tag: second
For online retailers, second time’s the charm
Many online retailers see a big bump in business in December. Then those buyers disappear when the holidays end. Columnist Lewis Gersh advises how to convert those first-time buyers into second-time buyers and eventually loyal customers.
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Please visit Marketing Land for the full article.
Why the email list takes second place to the phone book
Columnist Andrew Osmak discusses why phone numbers are gaining importance for marketers as a reliable identifier to gather data, track consumer behavior and attract leads.
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Please visit Marketing Land for the full article.