SEO is the kingmaker in the age of ecommerce. But a sound SEO strategy can do more than help you own keywords.
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Tag: selling
6 Steps to Selling on Social Media Messaging Platforms
Instead of using email to find prospects, social media messaging can reap more benefits if you follow these steps.
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Less Selling, More Storytelling: 5 Expert Tips on Doing Low-Cost PR for Your New Business
Startups that have just launched are inherently less newsworthy. Founders need to capture the media’s interest beyond press releases and company milestones.
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3 Effective Marketing Strategies For Selling Digital Products Online
How to get your foot in the door of what could be a $325 billion industry.
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The Social Selling System: Flipping a Follower into a Client
Create posts that feature you, your clients and how you can work together.
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Low-Hanging Fruit: Why You Need to Be Selling to Those Dormant Customers
Remember those customers from the past? They may be willing to buy from you again (and again and again).
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Selling Marketing Software to Marketers: It’s More of a Science Than an Art
What’s more, if you’re in martech, you’ll do well to learn marketers’ ‘lingua franca’ to get their attention.
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Snapchat starts selling Sponsored Geofilter ads thru its API as travel, event seasons kick off
Snapchat’s Sponsored Lens format remains its only ad type not yet available through its ad API.
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Please visit Marketing Land for the full article.
Selling the value of link building to management
You know that link building is necessary to achieve the results you want, but how do you sell the C-suite and secure budget? Columnist Andrew Dennis shares his advice.
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Please visit Marketing Land for the full article.
Denny’s ‘zoom in’ tweet is selling like hotcakes with more than 75K retweets, 100K likes & 5K new followers
Denny’s tweet instructing followers to “zoom in on the syrup” has quickly become the brand’s most popular tweet of all time.
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Please visit Marketing Land for the full article.
Snap starts selling Spectacles, accessories online ahead of IPO
Snap’s video-recording glasses have not brought in significant revenue, but with easier access for customers, maybe now they might.
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Please visit Marketing Land for the full article.
Selling your agency, Part 5: The transition
Once your acquisition is signed, what’s next? In Part 5 of a series, columnist David Rodnitzky discusses how and when to tell your team and clients, how to maintain your culture and how to work with your new owner.
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Please visit Marketing Land for the full article.
Selling your agency, a how-to guide, Part 4: Making the deal happen
In Part 4 of a series, columnist David Rodnitzky walks you through non-financial deal terms and offers tips on choosing the right acquirer and working with lawyers.
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Please visit Marketing Land for the full article.
Facebook will try selling ads on TV screens next week
Facebook’s ad network’s expansion to digital TV is a minor test with major implications.
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Please visit Marketing Land for the full article.
Selling your agency, a how-to guide, Part 3: The mechanics of being acquired
In part 3 of a series, columnist David Rodnitzky answers questions you may have surrounding the acquisition process, from whether you should wait for suitors to if you should hire an investment banker.
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Please visit Marketing Land for the full article.