This old-school technique may not be sexy, but it offers big returns.
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Tag: social
7 Psychological Hacks You Can Use to Launch an Emotional Social Campaign
Consumer disenchantment with social media advertising is the problem. How are you going to fix it?
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Consumers Will See Right Through You If Your Social Impact Message Isn’t Authentic
Jessica Abo sits down with entrepreneur Danielle Finck to discuss why she created a PR firm that only takes clients who are making the world a better place.
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Death by 280 Characters: How to Avoid Viral Social Media Blunders
It takes minimal time for an ill-conceived post to go viral, so don’t leave your company’s social media strategy to chance. Follow these tips to implement better processes, conduct smarter training and hire the right people.
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How This Mom Hits 7 Figures a Month Using Social Media
Kelsey Humphreys chats with Lindsay Moreno about her advice advice for other franchisees or MLM business owners.
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A Simple 3-Step Approach to Successful Social Media Advertising
There’s so much to learn with social media advertising that it’s difficult to know exactly where to start.
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How Facebook is connecting its 2D social network with the VR version
With 3D Posts, Facebook will bring VR objects into people’s news feeds in hopes of bringing more people into the virtual world.
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Marketing Day: Social media ad fatigue, programmatic TV & holiday email subject lines
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Rise of the strategic marketing operations leader: Part 1 Sep 22, 2017 by Debbie Qaqish Contributor Debbie Qaqish believes marketing operations…
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10 tools for creating compelling content for social media
How do you create social media content that grabs your audience’s attention? Columnist Jordan Kasteler outlines 10 tools that will help you with images, videos and more.
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Salesforce’s Social Studio can now see
The company is adding Einstein Vision to the social management tool in its Marketing Cloud, allowing searches for logos, scenes, foods or objects.
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Measuring social traffic effectiveness when conversion is not the goal
What if your primary objective isn’t to convert? How do you measure the success of your content shared on social? Columnist Mark Traphagen explains why average time on page isn’t the answer.
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Crimson Hexagon boosts its visual recognition of social pics
Social intelligence platform says it is the first to offer analysis of faces, scenes, objects and activities, as well as logos.
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What should you do with all those ‘Likes’? How to spin social followers into gold
Sure, you may have plenty of social fans, but are you turning that follower count into revenue? Contributor Tamar Weinberg explains how you can monetize your social following.
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Marketing Day: Featured snippets, social media for your online store & neural networks
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Please visit Marketing Land for the full article.
How to use the power of social media to better market your online store
Contributor Steve Olenski explains the benefits of employing social media tools and techniques to let potential customers get to know your brand.
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The best ways to use social media for marketing your medical practice
Looking to promote your medical practice through social media, but don’t know where to begin? Columnist Will Scott has some handy advice for marketers just starting out.
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Amazon’s new Spark social feed wants to be ‘Instagram for products’
New offering from the e-commerce giant is a pragmatic and creative move.
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Please visit Marketing Land for the full article.