Preparation provides a valuable leg up when making a name in the crowded media business.
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Tag: starts
Your Public Messaging Strategy Starts With Your Inner Circle
Entrepreneurs spend hours planning and developing key messaging strategies to broaden the reach of their business. Instead, start with an “inner circle” core of family, friends, colleagues, and most importantly an existing customer and vendor base.
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Want to Build Trust in Your Business? It All Starts Online
Creating a positive, compelling brand experience online is the best way to cultivate trust and build a brand consumers turn to first.
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Reversing Higher-Ed Enrollment Declines Starts with Strategic Communication and Demonstrating Return on Investment
To counteract current higher-ed enrollment declines, institutions must connect with their students through strategic communications to create a strong and consistent engagement experience that integrates with other facets of their lives while conveying the value of both academic and co-curricular experiences at their respective institutions.
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LinkedIn starts letting people natively upload videos that play automatically
In addition to letting some users upload videos, LinkedIn will share viewership stats, including information about viewers’ companies and job titles.
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Don’t be tardy! Back-to-school searching starts in July — plan campaigns now
It’s not too early to start planning your back-to-school campaigns. Columnist Purna Virji from Bing suggests some ways to help you win over back-to-school searchers and stay a step ahead of the competition.
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Snapchat starts selling Sponsored Geofilter ads thru its API as travel, event seasons kick off
Snapchat’s Sponsored Lens format remains its only ad type not yet available through its ad API.
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Snap starts selling Spectacles, accessories online ahead of IPO
Snap’s video-recording glasses have not brought in significant revenue, but with easier access for customers, maybe now they might.
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Please visit Marketing Land for the full article.
Facebook starts opening its black box to keep advertisers from avoiding Audience Network
Criticized for a lack of transparency, Facebook has started making concessions, including talks about private marketplaces.
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Please visit Marketing Land for the full article.
Google starts releasing live Android Instant Apps
BuzzFeed, Wish, Periscope, and Viki are the first Android apps released with Android Instant App availability.
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Please visit Marketing Land for the full article.