How Jonathan Neman and his co-founders built a billion-dollar business with a side of technology.
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Tag: startup
How to Maximize Your Startup’s Content-Marketing Budget
Businesses with razor-thin margins can still generate real ROI.
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Your Startup Won’t Make It to 2022 Without Video in Sales
Do you produce enough video content to keep your company on your audience’s radar? If not, you could struggle as video becomes more important in the next three years.
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This Startup Raised $17 Million for Its Efforts to Resurrect Cottage Cheese Sales
Good Culture said its products have a clean ingredient list compared to legacy brands and sources its dairy from pasture-raised cows.
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5 Startup Branding Trends to Watch for in 2019
Illustrations, minimalism and millennials are among the trends you should be paying attention to for your branding strategy.
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This CMO Took Her Love for Hard Science and Made It Work for Her Startup’s Creative Marketing
Aleksandra Strub talks about how her ideas about marketing evolved over time.
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Becoming a Brand: Here’s How to Market Your Startup Well Before You Launch.
If you build it, they will (probably not) come. What you have to do well in advice, to market your entrepreneurial field of dreams.
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Your Startup Is Already Big Enough to Begin Using Marketing Automation
The time and money saved on certain tasks are vital for busy, resource-strapped startups. Here’s why you should look at automation as a force-multipier for your marketing efforts.
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I Fell in Love With Marketing After It Helped My Startup Get $800,000 in New Revenue
Here’s why every entrepreneur needs to care about marketing.
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Initial Coin Offerings and the New Age of Startup Fundraising
Innovations in blockchain are creating new versions of familiar models for raising funds.
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The Co-Founder of the Mostly Bootstrapped RXBar Shares How He Was Able to Sell His Startup to Kellogg for $600 Million
Peter Rahal and Jared Smith earned a steady stream of loyal customers with their simple bars, clean packaging and absolutely ‘no B.S.’
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4 Marketing Strategies Every Startup Can Afford
You don’t need to outspend your competition. You just need to out-think and out-work them.
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Here’s Some Advice for Millennials: Consider Working at a Startup Instead of Launching One
The startup world is more exciting when you’re receiving a paycheck than if you’re the one worrying how to make payroll.
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5 Reasons Your Startup Isn’t Getting the PR You Need
Understanding and working with the requirements of journalists covering your industry will go a long way toward increasing your company’s visibility.
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3 forward-thinking marketing strategies to scale your startup
When you’re just getting your business off the ground, it’s essential to have a data-driven marketing strategy in place. Contributor Sweta Patel taps three industry veterans to share what’s working for their organizations.
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Please visit Marketing Land for the full article.
For Trusona’s CMO, a startup mindset means being a jack-of-all-trades
After 14 years leading marketing programs for Microsoft, Karen Dayan made the jump to marketing startups and hasn’t looked back.
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Please visit Marketing Land for the full article.
Startup Acquired launches new platform for managing mobile app install campaigns
The company says this is the first to ‘allow advertisers to act where their data is.’
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Please visit Marketing Land for the full article.