survey: - Online Marketing

Survey: mobile devices eclipse PC usage and, in a surprise, drive more conversions

Fluent survey of 2,773 US adults asked about a range of mobile behaviors and usage patterns.

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But only a few are currently using it.

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Data also show that the majority of Android users customize their home screens.

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By answering the platform’s questions, a marketer automatically generates an online questionnaire and receives results within 48 hours.

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And even when they’re shopping on other sites, 70% of Prime members check Amazon’s prices before buying elsewhere.

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Survey data reflect ‘hundreds of thousands’ of small businesses’ net promoter scores for service providers.

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Research from Fluent also reinforces the fact that most retail research happens digitally, but most purchases happen offline.

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