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Tag: tiktok
What Do the Most-Followed TikTok Brands Have in Common?
Trends you should definitely be looking out for as you execute your TikTok strategy.
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How to Determine Whether TikTok Influencer Marketing Is Good for Your Business
Are you considering giving TikTok influencer marketing a try? Here’s what you should consider before dropping what you’re doing and running to invest your marketing dollars on the platform.
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How to Harness the Full Power of Audio for TikTok Ads
A study revealed that TikTok is the only social network where ads with sound generate significant lifts in purchase intent and brand favorability.
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5 Questions You Should Ask to Determine Whether TikTok or Instagram Is Better for Your Influencer Marketing Campaign
Here’s a breakdown of how both platforms compare and what makes each one stand out in the influencer marketing space.
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How to make your brand stand out on TikTok
We are all influencers.
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Here’s Why Not Being on TikTok Is a Huge Mistake
If you think TikTok is just for Gen Z, think again. Here’s how to use the platform to your business’s advantage.
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Instagram insists on competing with TikTok and will now prioritize video over photos
“We are no longer a photo sharing app,” said Adam Mosseri, director of Instagram, announcing that the app needs changes and will focus more on videos to compete with the popularity of TikTok.
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What a Teenage TikTok Star and Burger King’s Controversial Tweet Could Teach You About Marketing
The successes and failures of five major franchises offer lessons in effective (and ineffective) PR.
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TikTok Star Sells Viral Video as NFT for $500,000
Nathan Apodaca, who gained fame after skating to a Fleetwood Mac song, has joined the NFT craze and is now auctioning off his famous video.
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4 Reasons TikTok Should Be Part of Your Marketing Plan
The video-sharing platform remains one of the fastest growing apps in the U.S. and the world.
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VIDEO: The chlorine commercial that went viral on TikTok for its terrifying recommendations
We can only say that the 60s in Mexico were rare times for advertising.
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Ocean Spray Gifts Longboarder a Truck After TikTok Video Goes Viral
The TikTok showed Nathan Adopaca longboarding to Fleetwood Mac and drinking from an oversized bottle of the company’s Cran-Raspberry juice.
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Why do young people love TikTok?
Despite its superficially frivolous nature, young people have been using the platform to coordinate political action and hang out in a largely adult-free online space.
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How to Get Free Ad Spend on TikTok
You can’t afford to wait, hope and pray that your product or service goes viral, but you can strategically place it in front of the right audience.
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How Businesses Can Leverage the Power of TikTok
There is serious potential beneath all the frivolity.
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Why TikTok Will Never Die
Here’s how companies and brands can create viral marketing content on platforms like TikTok.
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