Most business-to-consumer (B2C) content marketers say their organization made quick and effective changes in response to the COVID-19 pandemic, and they expect those changes to stay in effect for the foreseeable future. Read the full article at MarketingProfs
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Tag: trends
3 Trends that Can Boost Your Amazon Business in 2021
As competition is reaching peak levels on Amazon, it pays to look for underutilized marketing methods to elevate your brand and business.
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4 trends that will mark digital marketing in 2021
One of the biggest challenges advertisers and media will face in 2021 is being able to communicate with consumers and transact effectively in a cookie-free world.
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Trends for Mexican Entrepreneurs to Maintain Digital Momentum in 2021
Here are some trends that small businesses should consider this year to continue to cope with the “new normal.”
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B2B Content Marketing Report: Benchmarks, Budgets, Trends, and COVID-19 Response
The newly released 11th Annual B2B Content Marketing Benchmarks, Budgets, and Trends report features how content marketers in North America have been adapting to conditions brought about by the COVID-19 pandemic. Read the full article at MarketingProfs
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The State of Webinars: Length, Engagement, and Feature Trends [Infographic]
Webinar attendees in 2019 typically joined via a desktop computer and watched for just under an hour, according to recent research from ClickMeeting. Read the full article at MarketingProfs
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How to Use Search Trends for Alternative-Content Ideation in the Age of COVID-19
Analyzing critical search data trends during crises can help marketers pivot so they generate relevant content for their audiences, in turn improving website traffic and boosting sales. Read the full article at MarketingProfs
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3 Marketing and Customer Experience Trends That Are Transforming Manufacturing
Learn the 3 biggest trends in financial services marketing and customer relationship management.
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5 Decentralization Trends to Watch in 2020
With fluctuating markets in 2020, consumers want more control.
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Nine Creative Trends to Watch in 2020 [Infographic]
You should expect to see more Art Deco references, astrological allusions, and flowery visuals in creative projects this year, according to recent research from Shutterstock. Read the full article at MarketingProfs
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Seven Social Media Content Trends for 2020 and Beyond [Infographic]
If “go to where your customer are” is good advice–and it most likely is–then social media is a potentially invaluable medium for us marketers. Content is how we reach customers on social; this infographic lays out seven social media content trends you need to stay on top of. Read the full article at MarketingProfs
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5 Content Marketing Trends You Need to Know for 2020
Use new content marketing tactics to engage customers.
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12 Social Media Trends to Watch in 2020
Here’s what businesses, brands and the average user can anticipate for the future of social platforms.
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2020 B2C Content Marketing Benchmarks, Budgets, and Trends: A First Look at New Research
Here are the 2020 B2C content marketing research results from MarketingProfs and Content Marketing Institute. See what key actions and approaches you can take to improve your own content marketing program. Read the full article at MarketingProfs
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The State of Podcasting: Audience, Content, and Advertising Trends
The podcast audience is growing rapidly, and listeners say the quality of content is steadily improving, according to recent research from Adobe. Read the full article at MarketingProfs
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2020 B2B Content Marketing Benchmarks, Budgets, and Trends: A First Look at New Research
Here are the 2020 B2B content marketing research results from MarketingProfs and Content Marketing Institute. See what key actions and approaches you can take to improve your own content marketing program. Read the full article at MarketingProfs
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5 Marketing Experts Share Trends to Jump On (and Which to Avoid)
Discover how to optimize your online presence in a crowded and noisy digital environment.
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