For businesses with limited budgets, knowing your audience is critical.
Continue reading
Tag: twitter
3 Ways to Use Twitter to Increase Search Rankings
Twitter’s partnership with Google is an opportunity to increase your company’s visibility.
Continue reading
Twitter’s new Video Website Card ad format uses video to push link clicks
Tapping the ad on mobile will load the brand’s web page while continuing to play the video atop it.
Continue reading
Please visit Marketing Land for the full article.
Twitter announces what’s ‘Happening Now’ for sporting events, and plans for a bookmarking feature
Twitter is giving users the ability to find tweets on real-time topics, while also planning a bookmarking to let users save content for later.
Continue reading
Please visit Marketing Land for the full article.
Twitter tests doubling the length of tweets to 280 characters
If Twitter officially extends the tweet’s maximum character count, it would mark the biggest change in the social network’s history and the biggest bet on its future.
Continue reading
Please visit Marketing Land for the full article.
Twitter SEO: Ninja tricks for reputation repair
If you’re looking to fix your personal reputation online, optimizing your Twitter account is an invaluable step. Columnist Chris Silver Smith shares SEO tips to help you increase the ranking of your Twitter profile.
Continue reading
Please visit Marketing Land for the full article.
Marketing Day: Twitter subscription ads, Adobe Target update & Segment tools
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
Continue reading
Please visit Marketing Land for the full article.
Twitter is testing a subscription-style ad program that costs $99 a month
For a monthly fee, Twitter would promote up to 10 tweets a day in addition to running month-long Promoted Account ads.
Continue reading
Please visit Marketing Land for the full article.
Twitter rolls out new apps; iOS versions support Apple’s ad blockers
Twitter is switching its in-app browser to Apple’s Safari View Controller, which enables ad blocking and an ad-free Reader mode.
Continue reading
Please visit Marketing Land for the full article.
Marketing Day: Twitter DM buttons for brands, Facebook value metrics & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
Continue reading
Please visit Marketing Land for the full article.
Twitter gives brands DM buttons for people to open links, post pre-written tweets
Twitter is rolling out four buttons brands can attach to DMs to get people to do things on and off Twitter, like posting tweets and opening links.
Continue reading
Please visit Marketing Land for the full article.
KLM now offers flight help via Twitter and WeChat bots
The Dutch airline’s expansion beyond Messenger is another step in the bot-ization of customer service.
Continue reading
Please visit Marketing Land for the full article.
Twitter adds Direct Message Cards for advertisers to kick-start specific conversations
The new Cards feature a menu of up to four buttons that people can select to start a private conversation on a particular topic.
Continue reading
Please visit Marketing Land for the full article.
Marketing Day: Facebook to live-stream MLB games, Twitter updates privacy policy & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
Continue reading
Please visit Marketing Land for the full article.
Marketing Day: Biz Stone returns to Twitter, Facebook admits measurement mistakes & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
Continue reading
Please visit Marketing Land for the full article.
Twitter co-founder Biz Stone returning to company to help ‘guide culture’
Stone says he isn’t replacing anyone, just filling hole that he left.
Continue reading
Please visit Marketing Land for the full article.
Twitter debuts slate of a dozen live shows, 24/7 channels at NewFronts event
Twitter picks up live programming from media companies including Bloomberg, BuzzFeed, Live Nation and Vox Media.
Continue reading
Please visit Marketing Land for the full article.