“What kind of brand voice conveys such a crazy ambitious mission?” Six founders on figuring out what their brand should sound like.
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Tag: voice
Finding Your Brand Voice — How to Write Copy That Sounds Like You
Here’s how to nail your brand voice so you can differentiate yourself and build your business in an authentic way.
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How to Form a Clear Voice and Tone for Your Brand
Your brand voice is your means to creating an authentic connection with your audience.
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3 Ways to Get New Customers by Optimizing for Voice Search
Today, voice search has a significant impact on your marketing campaign.
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Brand Voice in 2021: More Important and More Difficult [Infographic]
Marketers increasingly believe that brand voice is critical to connecting with customers, and they also say striking the right tone is increasingly difficult, according to recent research from Phrasee. Read the full article at MarketingProfs
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How Entrepreneurs Can Maximize Their Brand Voice Through Video Marketing
Brands need to think creatively when developing their digital strategies.
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Win at B2B Content by Finding Your Brand Voice: Ahava Leibtag on Marketing Smarts [Podcast]
Content strategy expert and author Ahava Leibtag shares advice on distinguishing your message by refining your B2B brand’s voice and tone and by using plain language in your content. Read the full article at MarketingProfs
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When You’re Customers Are Talking, Quiet Your Brand Voice and Listen.
“Brand voice” is an important concept for maintaining message consistency but it is not more important than your customers.
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When Your Customers Are Talking, Quiet Your Brand Voice and Listen.
“Brand voice” is an important concept for maintaining message consistency but it is not more important than your customers.
Continue reading
3 Ways to Get Your Voice Heard
Fear silences many a would-be writer. Here’s how to get out of your own way.
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Voice is an important new channel for brands to measure, but not in a silo
As more brands test out voice technology, voice data will be key to measuring success. Columnist Chris Wareham breaks down the metrics to use and explains why they should complement, not displace, your existing data sets.
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Please visit Marketing Land for the full article.
Key notes on optimizing for voice search: Conversation, content and context
Voice search is growing in popularity, yet many search marketers still don’t have a plan for it. Columnist Jim Yu discusses the state of voice search and provides some tips for marketers looking to the future.
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Please visit Marketing Land for the full article.
Voice search and SEO: Why B2B marketers need to pay attention now
Voice search is being adopted for a variety of purposes, and columnist Nate Dame makes the case that its influence on B2B decision-makers is growing as well. B2B marketers, be prepared!
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Please visit Marketing Land for the full article.
Voice search becomes voice action: A key talking point at SMX London
Columnist Andreas Reiffen recaps a session from SMX London that focused on the future of voice search — and what search marketers must do to prepare.
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Please visit Marketing Land for the full article.
How to optimize for voice search
Inspired by a recent presentation at SMX West, columnist Sherry Bonelli discusses why small businesses and local search marketers need to be thinking about voice search.
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Please visit Marketing Land for the full article.
Voice search and data: The two trends that will shape online marketing in 2017
As voice search and AI continue their rapid advance, columnist Jim Yu looks at how these technologies will change customer expectations and mold the future of marketing.
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Please visit Marketing Land for the full article.
Amazon Alexa now accepts Prime Now orders via voice
Amazon says Prime Now members can order multiple items at once and Alexa will automatically choose the next available two-hour delivery slot.
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Please visit Marketing Land for the full article.