Failed campaigns do more harm than good — not just for the company but also for the causes and people they only feign to support.
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Tag: wrong
3 Ways Amazon SEO Can Go Wrong
SEO on Amazon is very different from SEO on Google. Taking the time understand and implement Amazon SEO best practices can pay off in the form of more visibility and more sales for your brand.
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Why You’re Using Drip Emails All Wrong (and What to Do Instead)
Are you alienating your audience and sabotaging your potential results?
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Why PR Might Be the Wrong Solution for Your Business
Many businesses think PR is a surefire marketing solution. But is it right for your business?
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What B2B Firms Get Wrong About Thought-Leadership Content
B2B vendors that create thought-leadership content tend to underestimate the impact of these pieces and overestimate their quality, according to recent research from Edelman and LinkedIn. Read the full article at MarketingProfs
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4 things that can go wrong in an influencer campaign (and how to fix them)
Even the best influencer marketing campaigns can face challenges. Contributor Caitlin Jeansonne discusses the issues that can arise and how marketers should deal with them.
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Please visit Marketing Land for the full article.
It’s scary how many ways SEO can go wrong
In search engine optimization, sometimes even small errors can have a large and costly impact. Columnist Patrick Stox shares his SEO horror stories so that you can be spared this fate.
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Please visit Marketing Land for the full article.