Data from Adobe, Monetate, Rakuten Marketing, Salesforce and Shopify shines a light on Thanksgiving and Black Friday weekend sales activity.
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Tag: year
21 Simple Ideas for a Successful Small Business Saturday
Really, you should do these all the time.
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Online holiday sales projected to reach $129B this year, up 12% over 2016 [Forrester]
According to recent reports from Forrester Research Inc., two out of five consumers will spend more this holiday season than they did last year.
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41% report doing majority of their holiday shopping online last year [Survey]
The Walker Sands ‘Future of Retail 2017 Holiday Report’ surveyed more than 1,600 consumers to identify online shopping trends.
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2017’s holiday e-commerce sales projected to grow 10% over last year’s holiday season
Retail search marketing firm, NetElixir, says e-commerce sales are increasing at a slower rate than previous holiday seasons.
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2017: The year in social marketing so far
From Snap’s IPO to Facebook’s ad breaks to Instagram’s Stories, here are 2017’s biggest stories in social so far.
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Wendy’s gives #NuggsForCarter a year of free nuggets for getting the most retweets ever
In just over a month, Carter Wilkerson’s tweet asking Wendy’s for free nuggets has earned 3.42 million retweets, surpassing Ellen’s Oscar tweet.
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Don’t miss SMX Advanced this year. Register now & save $400!
The 10th edition of SMX Advanced, promises once again to deliver fast-paced, Q&A-packed sessions that don’t stop to cover the basics. Less than 40% of tickets are left and are going fast. Reserve your seat now before prices increase Saturday, May 13. Search continues to evolve rapidly and SMX…
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Sanity check: One year until GDPR
On May 25, 2018, the General Data Protection Regulation (GDPR) will go into effect. Is your company prepared? Columnist Todd Ruback explains how to start taking action.
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Inside chatbots’ year of growing pains: ‘We’re at an inflection point’
Chatbots in apps like Facebook’s Messenger and Kik have struggled to live up to the hype, but that might actually help them succeed.
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2016 was a coming-of-age year for Baidu SEO; why you should invest in 2017
Marketers have long considered organic search a lost cause on Baidu due to the abundance of ads, but new laws in China are changing the game. Contributor Hermes Ma discusses the state of Baidu SEO and provides recommendations for marketers looking to break into the market.
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Let’s make 2017 the year of honest reviews!
Reviews can be an important part of a local SEO strategy, but columnist Greg Gifford warns that overdoing it can make your business look shady.
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After a most lively year, where does live video go in 2017?
As live video continues to rise in popularity, how will it evolve this year? Columnist Fritz Brumder shares his predictions on the tools and innovations we should expect to see in 2017.
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Super Bowl LI teaser ads a no show so far this year with brands keeping campaigns under wraps
By this time last year, three brands had released teaser ads and three more had shared creative from their Super Bowl 50 campaigns.
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3 ways to thrive in the year of customer experience
Columnist Mike Sands predicts that 2017 will be the year customer experience becomes a No. 1 priority for marketers and offers three tips to help your brand stay a step ahead.
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A Year in Blog Posts: TopRank Marketing’s Most Popular Social Media Marketing Posts of 2016
If you look at almost any set of statistics from 2016, it’s pretty clear that business is booming for social platforms. Consumers are lining up in throngs to setup and utilize accounts, and ad spend is steadily increasing each year. A study from HootSuite found that nearly 50% of consumers have interacted with companies on […]
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The year in review: Top 5 MarTech insights and showstoppers
As we turn our eyes towards the new year and the next MarTech conference we have much to reflect on. The pace of change and adoption of marketing technologies continues to accelerate. And more than ever, marketing technology is playing a critical role in this time of massive upheaval and digital…
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